Principles of Marketing / Angelita Camilar-Serrano.
Material type:
TextPublication details: Intramuros, Manila : Unlimited Books Library Services & Publishing Inc., c2021Description: x, 394 pages ; Illustration, 25 cmISBN: 978-971-9654-30-8LOC classification: HF 5415 S47 2021
Contents:
Chapter 1: Marketing Principles and Strategies -- Chapter 2: Customer Relationship : Customer Service -- Chapter 3: Market Opportunity Analysis and Consumer Analysis -- Chapter 4: the Marketing Mix -- Chapter 5: Managing the Marketing Effort -- Chapter 6: Workshop and Presentation of Marketing Plan -- .
| Item type | Current library | Home library | Collection | Shelving location | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|---|
Books
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NU Fairview SHS LRC | NU Fairview SHS LRC | Senior High School | Filipiniana | FIL HF 5415 C36 2021 SHS (Browse shelf(Opens below)) | c.1 | Available | NUFVSHS0000714 | |
|
Books
|
NU Fairview SHS LRC | NU Fairview SHS LRC | Senior High School | Filipiniana | FIL HF 5415 C36 2021 (Browse shelf(Opens below)) | c.3 | Available | NUFVSHS0000243 | |
|
Books
|
NU Fairview SHS LRC | NU Fairview SHS LRC | Senior High School | Filipiniana | FIL HF 56415 C36 2021 SHS (Browse shelf(Opens below)) | c. 2 | Available | NUFVSHS0000764 |
Includes Bibliography, Webliography.
Chapter 1: Marketing Principles and Strategies -- Chapter 2: Customer Relationship : Customer Service -- Chapter 3: Market Opportunity Analysis and Consumer Analysis -- Chapter 4: the Marketing Mix -- Chapter 5: Managing the Marketing Effort -- Chapter 6: Workshop and Presentation of Marketing Plan -- .
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