Strategic Management in tourism and hospitality industry / John Paul G. Buenaventure and Liberty Buenaventura-Gutierrez
Material type:
TextPublication details: Intramuros, Manila : Mindshapers Co., Inc., c2024Description: x, 158 pages : illustrations ; 25 cmISBN: 978-971-9655-86-2Subject(s): TOURISM -- MANAGEMENT | STRATEGIC PLANNING | HOSPITALITY INDUSTRY -- MANAGEMENTLOC classification: G 155 B83 2024| Item type | Current library | Home library | Collection | Shelving location | Call number | Status | Date due | Barcode |
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Books
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NU Fairview College LRC | NU Fairview College LRC | School of Tourism and Hospitality Management | Technical Services | FIL G 155 B83 2024 (Browse shelf(Opens below)) | Available | nufai000005364 |
Includes references.
Lesson 1 : Introduction to Strategic Management Tourism and Hospitality. -- Lesson 2 : Business Competition in Hospitality Industry. -- Lesson 3 : Vision, Mission, and Values in Tourism and Hospitality. -- Lesson 4 : External Environment Analysis in Tourism and Hospitality. -- Lesson 5 : Internal Analysis in Tourism and Hospitality. -- Lesson 6 : Strategy Formulation in Tourism and Hospitality. -- Lesson 7 : Strategy Implementation and Execution in Tourism and Hospitality Industry. -- Lesson 8 : Strategy Evaluation and Control in Tourism and Hospitality. -- Lesson 9 : Innovation and Technology in Tourism and Hospitality Strategy. -- Lesson 10 : Globalization and International Strategies. -- Lesson 11 : Crisis Management and Risk Mitigation. -- Lesson 12 : Current Trends in Strategic Management for tourism and Hospitality.
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