Business to business marketing / (Record no. 5780)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01087nam a2200217Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | NU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250421144748.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230620s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-621-427-121-4 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | NUFAIRVIEW |
| Transcribing agency | NUFAIRVIEW |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415.1263 C36 2022 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Camilar-Serrano, Angelita O. |
| Relator term | author |
| 245 #0 - TITLE STATEMENT | |
| Title | Business to business marketing / |
| Statement of responsibility, etc. | Angelita O. Camilar-Serrano |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Intramuros, Manila : |
| Name of publisher, distributor, etc. | Unlimited Books, |
| Date of publication, distribution, etc. | c2022. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | x, 194 pages ; |
| Dimensions | 25 cm. |
| 365 ## - TRADE PRICE | |
| Price amount | 595 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references. |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Chapter 1 : The Nature of the Business-to-Business Market. -- Chapter 2 : Segmentation, Targeting, and Positioning in Business Marketing. -- Chapter 3 : Marketing Mix in the Business Market. -- Chapter 4 : Organizational Buying. -- Chapter 5 : Organizational Selling. -- Chapter 6 : Business to Business Service Delivery. -- Chapter 7 : Business Sourcing and Outsourcing. -- Chapter 8 : Emerging Trends and Issues in B2B Marketing. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | INDUSTRIAL MARKETING. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Suppress in OPAC | No |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Senior High School | NU Fairview SHS LRC | NU Fairview SHS LRC | Filipiniana | 02/03/2025 | Purchased - 4Davids | 650.00 | FIL HF 5415 C36 2022 SHS | NUFVSHS0000850 | 04/21/2025 | c.2 | 04/21/2025 | Books | asl 4-21-25 | ||||||
| Senior High School | NU Fairview SHS LRC | NU Fairview SHS LRC | Filipiniana | 02/03/2025 | Purchased - 4Davids | 650.00 | FIL HF 5415 C36 2022 SHS | NUFVSHS0000713 | 04/21/2025 | c.1 | 04/21/2025 | Books | asl 4-21-25 | ||||||
| Senior High School | NU Fairview SHS LRC | NU Fairview SHS LRC | Filipiniana | 03/04/2024 | Purchased - Unlimited Books | 575.00 | FIL HF 5415 C36 2022 SHS | NUFVSHS0000373 | 04/25/2025 | c.3 | 04/25/2025 | Books |
