MARC details
000 -LEADER |
fixed length control field |
02810cam a2200409 i 4500 |
001 - CONTROL NUMBER |
control field |
22896989 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
NU |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20240422135536.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
221209s2023 enka 000 0 eng d |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
2022951474 |
015 ## - NATIONAL BIBLIOGRAPHY NUMBER |
National bibliography number |
GBC2L8490 |
Source |
bnb |
016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER |
Record control number |
020831417 |
Source |
Uk |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
978-1-3986-0963-1 |
Qualifying information |
paperback |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
(OCoLC)on1355069908 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
UKMGB |
Language of cataloging |
eng |
Transcribing agency |
UKMGB |
Description conventions |
rda |
Modifying agency |
BDX |
-- |
OCLCF |
-- |
OCLCQ |
-- |
DLC |
042 ## - AUTHENTICATION CODE |
Authentication code |
lccopycat |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF 5429 W45 2023 |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.87 |
Edition number |
23 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Weinswig, Deborah, |
Relator term |
author. |
245 10 - TITLE STATEMENT |
Title |
Next generation retail : |
Remainder of title |
how to use new technology to innovate for the future / |
Statement of responsibility, etc. |
Deborah Weinswig and Renee Hartmann. |
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
Place of production, publication, distribution, manufacture |
London : |
Name of producer, publisher, distributor, manufacturer |
KoganPage, |
Date of production, publication, distribution, manufacture, or copyright notice |
c2023. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xiv, 304 pages : |
Other physical details |
illustrations : |
Dimensions |
24 cm |
336 ## - CONTENT TYPE |
Content type term |
text |
Source |
rdacontent |
337 ## - MEDIA TYPE |
Media type term |
unmediated |
Source |
rdamedia |
338 ## - CARRIER TYPE |
Carrier type term |
volume |
Source |
rdacarrier |
365 ## - TRADE PRICE |
Price amount |
959.20 |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes index. |
505 ## - FORMATTED CONTENTS NOTE |
Formatted contents note |
The changing nature of today's consumer -- Unlocking the Metaverse for retailers -- The rise of livestream shopping -- Quick commerce -- Advancing sustainability -- Driving social commerce through compelling content -- Creating retail media to monetize consumer traffic -- Supply chain -- To NFT or not? -- Bringing blockchain to retail -- Digital payments on the rice. |
520 ## - SUMMARY, ETC. |
Summary, etc. |
"While change is a constant in retail, flux has accelerated in innovation, digital disruption and changing consumer demands and expectations. Written for both digital-first and physical retailers, Next Generation Retail describes how to respond to the needs and expectations of today's consumers and connect with Generations Z and Alpha in an authentic and relevant way. Highly practical in approach, it explores the latest opportunities and pitfalls to avoid for developments including the metaverse, livestream shopping, instant commerce, blockchain and non-fungible tokens (NFTs). Next Generation Retail also describes how to create compelling content and retail media to drive commerce and monetize data while maintaining customer trust. Featuring original research and interviews with top industry experts, it contains examples and case studies from a range of brands and organizations including Lancôme, Burberry and Walmart. This is an essential resource for retailers of all sizes to adapt to and thrive in today's environment of breakneck change and innovation."-- |
Assigning source |
Back cover |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
RETAIL TRADE |
General subdivision |
TECHNOLOGICAL INNOVATIONS. |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
RETAIL TRADE |
General subdivision |
TECHNOLOGICAL INNOVATIONS. |
Source of heading or term |
fast |
Authority record control number or standard number |
(OCoLC)fst01096152 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Hartmann, Renee, |
Relator term |
co-author. |
776 08 - ADDITIONAL PHYSICAL FORM ENTRY |
Relationship information |
ebook version : |
International Standard Book Number |
9781398609624 |
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
a |
7 |
b |
cbc |
c |
copycat |
d |
2 |
e |
ncip |
f |
20 |
g |
y-gencatlg |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
Books |
Suppress in OPAC |
No |