000 | 01692nam a22002537a 4500 | ||
---|---|---|---|
003 | NU | ||
005 | 20240813152856.0 | ||
008 | 240809b ph ||||| |||| 00| 0 eng d | ||
020 | _a978-971-9655-86-2 | ||
040 |
_aNU FAIRVIEW _cNU FAIRVIEW |
||
050 | _aG 155 B83 2024 | ||
100 |
_aBuenaventura, John Paul G. _eauthor. |
||
245 |
_aStrategic Management in tourism and hospitality industry / _cJohn Paul G. Buenaventure and Liberty Buenaventura-Gutierrez |
||
260 |
_aIntramuros, Manila : _bMindshapers Co., Inc., _cc2024. |
||
300 |
_ax, 158 pages : _billustrations ; _c25 cm. |
||
365 | _b400.00 | ||
504 | _aIncludes references. | ||
505 | _aLesson 1 : Introduction to Strategic Management Tourism and Hospitality. -- Lesson 2 : Business Competition in Hospitality Industry. -- Lesson 3 : Vision, Mission, and Values in Tourism and Hospitality. -- Lesson 4 : External Environment Analysis in Tourism and Hospitality. -- Lesson 5 : Internal Analysis in Tourism and Hospitality. -- Lesson 6 : Strategy Formulation in Tourism and Hospitality. -- Lesson 7 : Strategy Implementation and Execution in Tourism and Hospitality Industry. -- Lesson 8 : Strategy Evaluation and Control in Tourism and Hospitality. -- Lesson 9 : Innovation and Technology in Tourism and Hospitality Strategy. -- Lesson 10 : Globalization and International Strategies. -- Lesson 11 : Crisis Management and Risk Mitigation. -- Lesson 12 : Current Trends in Strategic Management for tourism and Hospitality. | ||
650 | _aTOURISM -- MANAGEMENT. | ||
650 | _aSTRATEGIC PLANNING. | ||
650 | _aHOSPITALITY INDUSTRY -- MANAGEMENT. | ||
700 |
_aBuenaventura-Gutierrez, Liberty _eauthor |
||
942 |
_2lcc _cBK _n0 |
||
999 |
_c5017 _d5017 |