000 | 01441nam a2200289Ia 4500 | ||
---|---|---|---|
003 | NU | ||
005 | 20240309114906.0 | ||
008 | 230620s9999 xx 000 0 und d | ||
020 | _a978-621-04-3464-4 | ||
040 |
_aNUFAIRVIEW _cNUFAIRVIEW |
||
050 | _aG 155 A74 2021 | ||
100 |
_aAreola, Eunice Mareth _eauthor |
||
245 | 0 |
_aEntrepreneurship in tourism and hospitality / _cEunice Mareth Areola, Ronald G. Manzano, and Fernando V. Trinidad III |
|
250 | _aFirst Edition | ||
260 |
_aManila : _bRex Book Store, _cc2021. |
||
300 |
_aviii, 172 pages ; _c25 cm. |
||
504 | _aIncludes bibliographic references and index. | ||
505 | _aSection I : The world of entrepreneurship in tourism and hospitality -- Section II : Planning the tourism and hospitality business venture -- Section III : Developing a business plan -- Section IV : Corporate social responsibility and sustainability in the tourism and hospitality industry. | ||
520 |
_aThis textbook underscores the theory grounding and practice direction of entrepreneurship and strategic business management for key service industries involving travel and gastronomy. _c-- Back cover. |
||
650 | _aENTREPRENEURSHIP. | ||
650 | _aHOSPITALITY INDUSTRY -- MANAGEMENT. | ||
650 | _aTOURISM -- MANAGEMENT. | ||
650 | _aLEISURE INDUSTRY -- MANAGEMENT. | ||
700 |
_aManzano, Ronald G. _eco-author |
||
700 |
_aTrinidad, Fernando III V. _eco-author |
||
942 |
_cBK _n0 _2lcc |
||
999 |
_c3662 _d3662 |