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Strategic management for hospitality and tourism / Fevzi Okumus, [and 3 others]

By: Okumus, Fevzi [author.]Contributor(s): Altinay, Levent [author.] | Chathoth, Prakash [author.] | Köseoğlu, Mehmet Ali [author.] | Routledge (Firm)Material type: Text

TextPublisher: Abingdon, Oxon ; New York, NY : Routledge, c2020Edition: Second EditionDescription: xvii, 337 pages : colored illustration ; 24 cmContent type: text Subject(s): Tourism -- Management -- Textbooks | Hospitality industry -- Management -- Textbooks | HOSPITALITY INDUSTRY -- MANAGEMENT -- TEXTBOOKS | TOURISM -- MANAGEMENT -- TEXTBOOKS | STRATEGIC PLANNINGLOC classification: G 155 S77 2020

Contents:

1. Introduction to strategic management 2. Strategic management in hospitality and tourism 3. Business ethics and social responsibility 4. The hospitality and tourism industry context 5. The organizational context 6. Financial analysis of a hospitality and tourism organization 7. Business-level strategies 8. Corporate-level strategies 9. Network-level strategies 10. Strategy formation 11. Strategy implementation and change 12. Leadership in hospitality and tourism 13. Conclusions: relating content, context, and process Case study 1: Ocean Park Hong Kong Case study 2: SeaWorld Parks and entertainment: from social crisis to reimagined success Case study 3: Din Tai Fung restaurant chain's recipe for success: challenges and opportunities ahead Case study 4: Six Flags: a familiar brand takes on a new generation Case study 5: Marriott acquiring Starwood: challenges and opportunities ahead Case study 6: Mr Harris Rosen's views on entrepreneurship, leadership, and corporate social responsibility: insights and implications for hospitality and tourism education Case study & : What you can learn from service that makes you smile

Summary: "Strategic Management for Hospitality and Tourism is an essential text for both intermediate and advanced learners aspiring to build their knowledge related to the theories and perspectives on the topic. The book provides critical and analytical insights on contemporary theoretical models and management practices while enhancing the learning process through worked examples and cases applied to the hospitality and tourism setting. This new edition highlights the rapidly changing socio-economic and political global landscape and addresses the cultural and socio-economic complexities of hospitality and tourism organizations in the new era. It has been fully updated to include: A new chapter on finance, business ethics, corporate social responsibility, and leadership as well as new content on globalisation, experience economy, crisis management, consumer power, developing service quality, innovation and implementation of principles. New features to aid understanding of the application of theory, and spur critical thinking and decision making. New international case studies with reflective questions throughout the book from both SME's and large-scale businesses. Updated online resources including PowerPoint presentations, additional case studies and exercises, and web links to aid both teaching and learning. Highly illustrated and in full colour design, this book is essential reading for all future hospitality and tourism managers"-- Provided by publisher.

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Title notes ( 6 )
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Holdings
Item type	Current library	Home library	Collection	Shelving location	Call number	Status	Date due	Barcode
Books	NU Fairview College LRC	NU Fairview College LRC	School of Tourism and Hospitality Management	General Circulation	GC G 155 S77 2020 (Browse shelf(Opens below))	Available		nufai000004125

First edition published in 2010.

Includes webography.

Includes bibliographical references and index.

1. Introduction to strategic management
2. Strategic management in hospitality and tourism
3. Business ethics and social responsibility
4. The hospitality and tourism industry context
5. The organizational context
6. Financial analysis of a hospitality and tourism organization
7. Business-level strategies
8. Corporate-level strategies
9. Network-level strategies
10. Strategy formation
11. Strategy implementation and change
12. Leadership in hospitality and tourism
13. Conclusions: relating content, context, and process
Case study 1: Ocean Park Hong Kong
Case study 2: SeaWorld Parks and entertainment: from social crisis to reimagined success
Case study 3: Din Tai Fung restaurant chain's recipe for success: challenges and opportunities ahead
Case study 4: Six Flags: a familiar brand takes on a new generation
Case study 5: Marriott acquiring Starwood: challenges and opportunities ahead
Case study 6: Mr Harris Rosen's views on entrepreneurship, leadership, and corporate social responsibility: insights and implications for hospitality and tourism education
Case study & : What you can learn from service that makes you smile

"Strategic Management for Hospitality and Tourism is an essential text for both intermediate and advanced learners aspiring to build their knowledge related to the theories and perspectives on the topic. The book provides critical and analytical insights on contemporary theoretical models and management practices while enhancing the learning process through worked examples and cases applied to the hospitality and tourism setting. This new edition highlights the rapidly changing socio-economic and political global landscape and addresses the cultural and socio-economic complexities of hospitality and tourism organizations in the new era. It has been fully updated to include: A new chapter on finance, business ethics, corporate social responsibility, and leadership as well as new content on globalisation, experience economy, crisis management, consumer power, developing service quality, innovation and implementation of principles. New features to aid understanding of the application of theory, and spur critical thinking and decision making. New international case studies with reflective questions throughout the book from both SME's and large-scale businesses. Updated online resources including PowerPoint presentations, additional case studies and exercises, and web links to aid both teaching and learning. Highly illustrated and in full colour design, this book is essential reading for all future hospitality and tourism managers"-- Provided by publisher.

Description based on print version record and CIP data provided by publisher.

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