TY  - BOOK
AU  - Alexander, Rhea.
AU  - Pember, Rose
AU  - Press, Joseph
AU  - Sweatt, Kiely
TI  - A design-driven guide for entrepreneurs: Strategies for starting up in a multiverse 
SN  - 978-1-032-12994-5
AV  - HD 62.5 A44 2023 
PY  - 2023///
CY  - New York, New York
PB  - Routledge.
KW  - BUSINESS PLANNING
KW  - STRATEGIC PLANNING
KW  - NEW BUSINESS ENTERPRISES
KW  - TECHNOLOGICAL INNOVATIONS
N1  - Includes Index; DIMENSION A: MIND 
Design-Driven Change for Mindset Shift. 1 Inspiration For The Next-Gen Entrepreneur. 2 Start with your Mindset. 

DIMENSION B: MISSION 
Charting Purpose for Value Creation. 3 Your Mission to Build a Better World. 4 Develop Culture Through Mission. 5 Success: An Ethos for Resilience. 

DIMENSION C: METHOD 
Making, Breaking, and World-Building. 6 Investigate to Map Context. 7 Explore Problems to Gain Insight. 8 Synthesize to Name Opportunity. 9 Ideate to Converge. 10 Prototype to Test Value. 11 Story-tell and Launch. 

DIMENSION D: MULTIPLICITY
Designing to Strengthen and Scale our Collective Futures.12 Charting a (Re)Generative Future. 13 Design as Dark Energy. Conclusion: Begin Again, Cultivate a Culture of Renewal
N2  - A new wave of entrepreneurs is leading a global paradigm shift towards values-driven business. This book empowers you to challenge the status quo and create value through its unique and adaptive approach to venture-building by design
ER  -