Buenaventura, John Paul G. <br/><br/>
Strategic Management in tourism and hospitality industry /  
John Paul G. Buenaventure and Liberty Buenaventura-Gutierrez 
 - Intramuros, Manila :  Mindshapers Co., Inc.,  c2024. 
 - x, 158 pages :  illustrations ;   25 cm. 
<br/><br/>Includes references. 
<br/><br/>Lesson 1 : Introduction to Strategic Management Tourism and Hospitality. -- Lesson 2 : Business Competition in Hospitality Industry. -- Lesson 3 : Vision, Mission, and Values in Tourism and Hospitality. -- Lesson 4 : External Environment Analysis in Tourism and Hospitality. -- Lesson 5 : Internal Analysis in Tourism and Hospitality. -- Lesson 6 : Strategy Formulation in Tourism and Hospitality. -- Lesson 7 : Strategy Implementation and Execution in Tourism and Hospitality Industry. -- Lesson 8 : Strategy Evaluation and Control in Tourism and Hospitality. -- Lesson 9 : Innovation and Technology in Tourism and Hospitality Strategy. -- Lesson 10 : Globalization and International Strategies. -- Lesson 11 : Crisis Management and Risk Mitigation. -- Lesson 12 : Current Trends in Strategic Management for tourism and Hospitality. 
<br/><br/><label>ISBN: </label>978-971-9655-86-2 
<br/><br/><label>Subjects--Topical Terms: </label><br/>TOURISM -- MANAGEMENT.<br/>STRATEGIC PLANNING.<br/>HOSPITALITY INDUSTRY -- MANAGEMENT.
<br/><br/><label>LC Class. No.: </label>G 155 B83 2024