TY  - BOOK
AU  - David, Fred R.
AU  - David, Forest R.
AU  - David, Meredith E.
TI  - Strategic management : : a competitive advantage approach, concepts and cases 
SN  - 978-1-292-44140-5
AV  - HD 30.28 D38 2023 
PY  - 2023///
CY  - United Kingdom
PB  - Pearson Education Limited
KW  - STRATEGIC PLANNING
KW  - STRATEGIC PLANNING -- CASE STUDIES
N1  - Includes glossary and index; Part 1: Overview Of Strategic Management -- Part 2 : Strategy Formulation -- Part 3: Strategy Implementation -- 4: Strategy Evaluation And Governance -- Part 5: Key Strategic Management Topics -- Part 6: Strategic Management Case Analysis
N2  - In today's increasingly global business environment, an organization's survival depends on formulating, evaluating, and implementing key decisions. Presenting a logical, systematic, and objective approach to shaping an organization's direction, Strategic Management : A Competitive Advantage Approach, Concepts and Cases is by far the most practical skills-oriented textbook in this field. The chapters progress based on a leading integrative model that enables students to learn the process of actually doing strategic planning, thereby honing one of today's most sought-after employability skills.--
ER  -