TY  - BOOK
AU  - Tolentino, Rolando B.
AU  - Campos, Patrick F.
AU  - Solis, Randy Jay C.
AU  - Pangilinan, Choy S.
TI  - Communication and media theories 
SN  - 978-971-542-739-5
AV  - P 92 C66 2016 
PY  - 2016///
CY  - Quezon City
PB  - University of the Philippines Press
KW  - MASS MEDIA -- PHILIPPINES -- SOCIAL ASPECTS
KW  - MASS MEDIA -- PHILIPPINES -- STUDY AND TEACHING (HIGHER)
KW  - COMMUNICATION -- PHILIPPINES -- STUDY AND TEACHING (HIGHER)
N1  - Includes bibliographic references and index; Part 1 : Overall introductions -- Part 2 : Introduction to positivist theory -- Part 3 : Toward a critical view of media --Part 4 : Media studies in the context of Philippine studies -- Part 5 : Integration/Synthesis -- Appendix : Communication and media theories sample syllabus
ER  -