TY - BOOK AU - Camilar-Serrano, Angelita Ong TI - Professional salesmanship SN - 978-621-427-156-6 AV - HF 5438 C36 2023 PY - 2023/// CY - Manila PB - Unlimited Books Library Services and Publishing Inc KW - SALESMEN AND SALESMANSHIP KW - SALES PERSONNEL N1 - Includes bibliographic references; Preface -- Chapter 1 : Professional salesmanship overview -- Chapter 2 : Trust and sales ethics -- Chapter 3 : Communication skills in selling -- Chapter 4 : Knowing buyers -- Chapter 5 : Prospecting and preparing for sales dialogue -- Chapter 6 : Sales dialogue and presentation planning -- Chapter 7 : Dealing sales resistance and earning commitment -- Chapter 8 : Intensifying customer relationships -- Bibliography -- Webliography ER -