Chernev, Alexander <br/><br/>
Startegic marketing management :   the framework /  
Alexander Chernev, 
 - Tenth Edition 
 - Chicago, IL :   Cerebellum Press,   c2019. 
 - iv, 313 pages :   illustration ;   23 cm. 
<br/><br/><label>ISBN: </label>978-1-936572-59-5 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING -- MANAGEMENT.
<br/><br/><label>LC Class. No.: </label>HF 5415.13 C44 2019