Quality service management in tourism and hospitality /
Daryl Ace Cornell
- First Edition
- Manila : Rex Book Store, c2020.
- vi, 165 pages : black and white illustrations ; 25 cm.
Includes bibliographic references and index.
Chapter 1 : Introduction to quality service management in tourism -- Chapter 2 : Guestology -- Chapter 3 : Strategies for quality service in tourism and hospitality -- Chapter 4 : The guest and the service setting -- Chapter 5 : Service staffing in tourism and hospitality industry -- Chapter 6 : Designing and managing service -- Chapter 7 : Balancing demand and productive capacity for service -- Chapter 8 : Co-creation of quality service -- Chapter 9 : Service failures and service recovery -- Chapter 10 : Service excellence and leadership.
This textbook enables the readers to recognize and assess quality management and service management processes in a hospitality and tourism- related organization. Topics include service design, service quality, service recovery, and service failure among others.
TOURISM -- MANAGEMENT. HOSPITALITY INDUSTRY -- MANAGEMENT.