Agustin-Acierto, Marife

Entrepreneurial management Marife Agustin-Acierto - Intramuros, Manila : Unlimited Books Library Services & Publishing Inc., c2019. - xii, 230 pages ; 25 cm.

Includes bibliography

Chapter 1 : Concept of Entrepreneurship - Chapter 2 : Economic Development of Entrepreneurship and its competencies Chapter 3 : Developing a Business Plan - Chapter 4 : Identification of target market - Chapter 5 : Branding Strategies - Chapter 6 : Marketing mix in the Development of Marketing Strategy - Chapter 7 : Management Requirements - Chapter 8 : Finance: Analyzing Financial Statement and Creating Projections - Chapter 9 : Business Operations and Implementation.

978-621-624-056-9


ENTREPRENEURSHIP.
MANAGEMENT.

HD 62.5 A38 2019