MARC details
000 -LEADER |
fixed length control field |
02188cam a2200325 i 4500 |
001 - CONTROL NUMBER |
control field |
17693360 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
NU |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20240528134858.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
130411s2014 mau b 001 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
2013014668 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
978-0-13-311353-2 |
040 ## - CATALOGING SOURCE |
Transcribing agency |
NU FAIRVIEW |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
G 155 C66 2014 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Cook, Roy A. |
Relator term |
author |
245 10 - TITLE STATEMENT |
Title |
Tourism : |
Remainder of title |
the business hospitality and of travel / |
Statement of responsibility, etc. |
Roy A. Cook, Cathy H. C. Hsu, Professor, and Joseph J. Marqua, |
250 ## - EDITION STATEMENT |
Edition statement |
Fifth edition. |
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
Place of production, publication, distribution, manufacture |
Boston : |
Name of producer, publisher, distributor, manufacturer |
Pearson, |
Date of production, publication, distribution, manufacture, or copyright notice |
c2014. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xx, 388 pages, 16 unnumbered pages of plates ; |
Dimensions |
28 cm. |
Other physical details |
illustration ; |
336 ## - CONTENT TYPE |
Content type term |
text |
Source |
rdacontent |
337 ## - MEDIA TYPE |
Media type term |
unmediated |
Source |
rdamedia |
338 ## - CARRIER TYPE |
Carrier type term |
volume |
Source |
rdacarrier |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references and index. |
505 ## - FORMATTED CONTENTS NOTE |
Formatted contents note |
Introducing the world's largest industry, tourism<br/>Marketing to the traveling public<br/>Delivering quality tourism services<br/>Bringing travelers and tourism service suppliers together<br/>Capturing technology's competitive advantages<br/>Transportation<br/>Accommodations<br/>Food and beverage<br/>Attractions and entertainment<br/>Destinations<br/>Economic and political impacts of tourism<br/>Environmental and social/cultural impacts of tourism<br/>Sustaining tourism's benefits<br/>The future of tourism |
520 ## - SUMMARY, ETC. |
Summary, etc. |
"Tourism: The Business of Hospitality and Travel, 5e views the industry from a business perspective-examining the management, marketing and finance issues most important to industry members. Chapters reveal an integrated model of tourism and address consumer behavior, service quality and personal selling. Readings and integrative cases close each part and end-of-chapter exercises offer application activities for students. This edition includes early coverage of geography, more international examples, new case studies and expanded application and web-based exercises" |
Expansion of summary note |
From the publisher |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
TOURISM. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Hsu, Cathy H. C. |
Relator term |
author |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Marqua, Joseph J. |
Relator term |
author |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
Books |
Suppress in OPAC |
No |