MARC details
000 -LEADER |
fixed length control field |
02289nam a2200253Ia 4500 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
NU |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20240425182050.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
230620s9999 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
978-1-260-57123-3 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
NUFAIRVIEW |
Transcribing agency |
NUFAIRVIEW |
050 ## - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HD 30.28 R68 2021 |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Rothaermel, Frank T. |
Relator term |
author |
245 #0 - TITLE STATEMENT |
Title |
Strategic management / |
Statement of responsibility, etc. |
Frank T. Rothaermel |
250 ## - EDITION STATEMENT |
Edition statement |
Fifth Edition |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
New York NY : |
Name of publisher, distributor, etc. |
McGraw-Hill Education, |
Date of publication, distribution, etc. |
c2021. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xxvii, 544 pages : |
Other physical details |
colored illustration ; |
Dimensions |
25 cm. |
365 ## - TRADE PRICE |
Price amount |
70 |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Include indexes. |
505 ## - FORMATTED CONTENTS NOTE |
Formatted contents note |
Part one. Analysis: <br/>1. What is strategy?<br/>2. Strategic leadership: managing the strategy process<br/>3. External analysis: industry structure, competitive forces, and strategic groups<br/>4. Internal analysis: resources, capabilities, and core competencies<br/>5. Competitive advantage, firm performance, and business models<br/>Part two. Formulation: <br/>6. Business strategy: differentiation, cost leadership, and blue oceans<br/>7. Business strategy: innovation, entrepreneurship, and platforms<br/>8. Corporate strategy: vertical integration and diversification<br/>9. Corporate strategy: strategic alliances, mergers, and acquisitions<br/>10. Global strategy: competing around the world<br/>Part three. Implementation: <br/>11. Organizational design: structure, culture, and control<br/>12. Corporate governance and business ethics<br/>Part four. Minicases: <br/>How to conduct a case analysis<br/>Part five. <br/>Full-length cases |
520 ## - SUMMARY, ETC. |
Summary, etc. |
"Strategic Management, 5e by Frank T. Rothaermel is the fastest growing Strategy title in the market because it uses a unified, singular voice to help students synthesize and integrate theory, empirical research, and practical applications with current, real-world examples. His approach not only offers students a learning experience that uniquely combines rigor and relevance, but also provides tight linkage between the concepts and cases. Rothaermel 5e prepares students with the foundation they need to understand how companies gain and sustain competitive advantage, while developing students skills to become successful future leaders capable of making well-reasoned strategic decisions" |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
STRATEGIC PLANNING. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
MANAGEMENT. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
Books |
Suppress in OPAC |
No |