Startegic marketing management : the framework /
Chernev, Alexander
Startegic marketing management : the framework / Alexander Chernev, - Tenth Edition - Chicago, IL : Cerebellum Press, c2019. - iv, 313 pages : illustration ; 23 cm.
978-1-936572-59-5
MARKETING -- MANAGEMENT.
HF 5415.13 C44 2019
Startegic marketing management : the framework / Alexander Chernev, - Tenth Edition - Chicago, IL : Cerebellum Press, c2019. - iv, 313 pages : illustration ; 23 cm.
978-1-936572-59-5
MARKETING -- MANAGEMENT.
HF 5415.13 C44 2019
